Today, business owners use social media to market their business as it is a powerful medium where people connect with each other, find out what’s new, share experiences, ideas and so on. Marketing your business through social media costs nothing but gives you the power to reach thousands of customers from all over the world.
This is the best place to start a marketing business, especially for small business owners. Strategi marketing online saat ini di media sosial, bagaimana postingan produk bisa memiliki engagement rate luaxs, cara promosi di instagram menjangkau banyak orang dan memiliki tingkat interaksi dengan followers/subscribers tinggi.However, you need to know the social media marketing strategy to achieve the best results.
Use the most trafficked social media sites, namely Facebook, Twitter, LinkedIn, and YouTube. You can only choose the one or two that have the most traffic, namely Facebook and Twitter, but it would be better if you have another account if you want to expand your promotion through them. Next, find as many friends as possible. You can add your Facebook friends, relatives and acquaintances. Start marketing your business by creating a group in it.
Your friends will see the creator of the group is you so they will know your business. Update your group status as often as possible, or post things related to business. If your business is an online store, upload photos of your products and tag your friends in them. Not only will your friends see it, the photo will also appear in their friends’ news feeds.
With Twitter, once you’ve created a business account, start connecting with people by setting up search on a web app that helps people manage their Twitter messages. Start a conversation with them on interesting topics related to your business. Don’t immediately mention that you want to sell something, but do it smoothly by starting a conversation that will lead to it later.
Another social media marketing strategy is to use what are called Celeb Tweets. They are people whose Twitter has many followers, from thousands to millions. They don’t have to be real celebrities, they can be your friends or regular people who are very active on Twitter. Hire them to promote your business and provide a link to it for a period of time. For example, ask them to mention your business in their three status updates every day for the whole week.
After people talk about your business and follow their Twitter, track the tweets where your business was mentioned. Connect with the people who are talking about it so they know you hear what they have to say. If they know that you care about their voice, they will continue to spread business to their friends online or offline, and you can also connect with those friends and promote your business further.